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Sober Joe: Coffee with a Cause
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Sober Joe exists for two reasons -- to make delicious coffee and provide active support for recovery communities all over the world. It's just that simple. We produce affordable, high-quality coffee that tastes great and helps to transform lives.


Taken together, these two things comprise both our motive and our mission. They're also what we want to be known for in every community. Why? Because we don't want to force our customers into a choice between causes and quality. We want to satisfy both.

Sober Joe is a brand designed to generate financial support for local and national recovery organizations assisting alcoholics and addicts in recovery. Our primary product is COFFEE, a commodity that it is part and parcel of the recovery community. 

Here's how it works. We're headquartered in Bloomington, Indiana, where we've partnered with Courage to Change Sober Living House to provide scholarships for addicts and alcoholics who can't afford entry into their program. Courage to Change offers a safe and supportive environment to begin the transformative road of recovery.

Sober Joe Backstory

Sober Joe was founded by Frank Kerker, a 25 year veteran of the beverage industry who specialized in bringing new beverages like Sobe, Snapple, Fuze and Muscle Milk to the market. He also used to drink too much. Sober Joe was developed to put those experiences to good use. All of our employees and contractors are people in recovery.

But it all begins at home.

Please contact us if you'd like information on how you can use Sober Joe Coffee to support the recovery facilities in your local community.

let’s work together

Get in touch so we can start working together.

You may also use this form to contact us with any additional questions, comments or concerns. 

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